On a mission to impact hundreds or even millions of people with your startup? Then you need a marketing strategy to match.
In this week’s episode of Roadmap to $1 Million, I’m interviewing a long-time client and colleague, Iris Nevins, CEO & Co-Founder, Umba Daima. Iris shares her journey from being a teacher to becoming a software engineer and launching Umba Daima, a company focused on building digital communities and improving digital literacy worldwide.
We spill the beans on Umba Daima’s marketing strategy for her app, Tech Misfits, and how Facebook ads have been a game-changer for growing the waitlist.
Listen to the episode to learn:
- What it really takes to have the impact that you want to have
- How Facebook Ads helped the Tech Misfits app grow its waitlist to 7,800+
- How Tech Misfits is impacting digital literacy for diverse communities
- Where to start if you’re on the fence about Facebook ads
- And so much more!
Want to build your audience before you launch? Watch my free webinar to learn how to DIY your own Facebook Ads so you grow your audience even before you launch!
About Iris Nevins:
Iris Nevins is the co-founder and CEO of Umba Daima, a company operating at the intersection of technology, community, and education. Iris is a former social studies teacher and grassroots community organizer who became a software engineer after realizing that tech could be used to solve large-scale problems for society. She has worked at companies like Mailchimp and Vox and also does project management consulting.
Follow Iris on social media: Instagram | Twitter
Learn more about Tech Misfits at TechMisfitsApp.com.
Are you tired of spending all your precious CEO time creating endless amounts of content? It’s time for you to start executing a long-term ad strategy that allows you to travel the world, pays for private school, or whatever it is you started your business to be able to do in the first place.
Our course Maximize with Ads teaches you how to exponentially increase your sales, rapidly grow your visibility, and gain your time back by leveraging the power of Facebook & Instagram Ads.
Ready to get your time back? Visit MaximizeWithAds.com to learn more and get started today.
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